Match.com
Overview
Match.com is one of the most popular online dating services. According to a report by Consumer Rankings, the dating pool has a 49 to 51 male to female ratio. People come to Match.com from more than 37 countries, and the service is available in more than ten languages.
The company designed the dating community with many demographic groups in mind. Match.com consulted a variety of communities during the planning and development phase. Market leaders, technology professionals, and the GLBT community all contributed to business models and strategic plans. Groups of women also provided substantial input.
Match.com provides a variety of innovative features. People have mobile phone access to Match.com's dating services, so it is possible to connect with people from anywhere at the user's convenience.
Relationship advisors are available to help subscribers develop appealing profiles. Sometimes, it's tough for people to present themselves well on the Internet. Match.com makes an effort to provide individualized and targeted services to people who are looking for romance online.
Reputation
A Consumer Rankings study ranked Match.com as the top subscription-based dating site on the Internet based on features including user support, site appeal, dating pool, number of single members, communication tools, search functions, matchmaking tools, testimonial availability, and other services.
People of all ages join Match.com, but the majority of members are above 35 years old. People look for all types of dating on Match.com, including casual relationships, serious relationships, and marriage.
Like most dating websites, Match.com has both positive and negative user reviews. On the one hand, many people like Match.com since there are varieties of people. Manu users have liked the matchmaking algorithm as a way of meeting people and initiating contact. Some people have even met and married on Match.com. Many people have established both romance and lasting friendships that they would not have been able to find in real life. On the other hand, many people are not happy with Match.com's matching service and dating pool. One of the biggest complaints is that Match.com is too generalized and needs to be more specialized to be a truly effective tool for meeting compatible people.
How It Works
Like many dating websites, Match.com requires users to create a profile. You can create a free profile, upload photos, and include a short description with your interests, activities, and romantic preferences.
After you create a free profile, you can review matches for free, and you can send winks and express interest to profiles that catch your eye. After reviewing matches, you can decide whether to subscribe to a one month, three month, or six month package.
With a paid subscription, you can see who is looking at your profile, and you can remove people who are not of interest to you from your search results. You can instant message other users and send and receive emails.
It is possible to cancel your membership, and the company offers a six month guarantee that you will meet someone. If you do not meet "someone special," you will get six additional months free. In order to redeem the guarantee you must keep your profile and photo visible for your entire time on Match.com, and you must respond to or initiate contact with five members per month.
Company Details
Match.com launched in 1994, and the first website went live in 1995 as a free service. Over time, the company has expanded and grown to offer subscriptions, online dating tips, mobile phone access, relationship advisors, magazines, quizzes, and matching tips.
Match.com's company headquarters are in Dallas, Texas. International offices are in London, Paris, Tokyo, Beijing, Munich, Stockholm, and Madrid.
According to a recent consumer report study, Match.com had more than 20 million members and one million paid subscribers. Based on revenue and membership, Match.com is one of the top performers in the online dating industry.
Consumer Reports ranked Match.com above Chemistry.com, Perfectmatch.com, Yahoo! Personals, and eHarmony. According to this study's findings, Match.com has more singles than the other four websites.
Match.com has a guarantee policy that users will find someone within six months. Users who are unsuccessful will receive six months free.
Price
Match.com offers different prices for different subscription packages and geographic area. You need to sign up for a free profile to see how much the service costs in your area. In general, densely populated areas tend to be more expensive.
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